DZT - Germany surprises

Germany has more to offer than soccer and the motorway. The task was to communicate this to potential tourists abroad. It had to be a small, flexible module — perfect for all parking spaces. An exciting project in which we were also able to learn a lot about our own country.

Die Herausforderung

Representing Germany abroad in all its diversity
fail-safe and as flexible a module as possible for easy routing

Die Lösung

Marchi Cube car trailer for easy on-site manoeuvring and uncomplicated logistics
digital presentation to represent the country's diversity
Attention-grabbing branding for eye contact even while driving